An administrator for a mutual fund management firm, April deals with the written word daily. She loves to write and plans to author a memoir in the near future. April attended Morehead State University to pursue a BA degree in Elementary Education.
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If you've ever heard of ESCA makeup, you're probably not aware that ESCA is not a brand name but, instead, an acronym for electron spectroscopy chemical analysis. Simply stated, ESCA is a process by which chemists determine the composition of a substance. Any makeup or cosmetic bearing the acronym ESCA has been examined and certified that they are comprised of only natural minerals.
So, why use them? The obvious answer is that using all natural ingredients on your skin can only serve to enhance without doing harm and is, in fact, healthy for your skin. Since makeup made from ESCA technology contains only natural minerals, they do not contain common ingredients in other cosmetics such as dye, fragrance, chemicals, and preservatives. ESCA makeup is never tested on animals, so you don't have to worry about harmful product testing within the animal population.
Many people wonder what exactly is in ESCA makeup. Here's a short answer; minerals. To put a finer point on it, zinc oxide, mica, and titanium dioxide are crushed and ground into a very fine powder and used in most ESCA makeup products. Antioxidants are added to help stop oxidation and, thus, perhaps curb the aging process of the skin.
What are the esthetic advantages of using ESCA makeup? Many women find that when using ESCA cosmetics, their skin has a healthy glow. The fact that the ground minerals radiate on the surface of the skin is responsible for the glow. Unlike liquid makeup that clogs pores and slides away from the skin the longer it is worn, ESCA makeup sits on top of the surface and never enters the pores.
At the advent of ESCA products, women could only find mineral powder to serve as a foundation for other types of makeup. Now, however, ESCA products come in all forms including eye shadow, blush, eyebrow corrector, and even lip color. Since ESCA products are lightweight, a little goes a very long way and you can wear them all day without fear of them absorbing into your skin or sliding or fading away.
Now that you know quite a bit about ESCA makeup, where do you find it? Most drug stores and pharmacies with makeup isles carry it, as well as department stores and grocery stores. If there's a makeup section in the store, you'll most likely find ESCA products there. Some brand names are Almay Pure Blends, L'Oreal Bare Naturale, Physician's Formula Mineral Loose Powder, Isadora, and Neutrogena Mineral Sheers.
Although ESCA makeup can sport a hefty price tag, remember that a little goes a long way, and they will never expire since they are made of all natural ingredients.